The initiative, called My City My Environment, will see over 3500 waste recycle bins provided to households in the emirate to encourage them to contribute to Dubai’s zero waste by 2030 goal.
A trial will target houses in Al Mizhar 1, Al Mizhar 2 and Nad Al Hamar before the municipality extends the initiative across other locations in Dubai.
Director of Dubai Municipality’s Waste Management Department, Abdul Majeed Abdul Aziz Saifaie explained that almost 70% of waste generated by each household in Dubai consists of plastic, glass and other recyclables. Encouragement to segregate at source would help the emirate achieve its zero waste to landfill goal much more quickly.
Imdaad, Averda and Dulsco have been appointed by the civic body to distribute the waste bins and collect waste directly from houses in the three areas.