Join Bridgestone and Fasttrack Emarat in planting for a greener UAE
Under the Give a Ghaf Tree Planting Program launched by Goumbook in 2010 to promote the importance of the Ghaf tree, Bridgestone Middle East and Africa, in partnership with Fasttrack Emarat, will plant Ghaf tree seeds to encourage people to plant native trees and conserve water.
As part of this initiative, consumers who purchase Bridgestone tires at Fasttrack Emarat stations will have the opportunity to contribute to a more sustainable and greener UAE. Bridgestone and Fasttrack Emarat will plant Ghaf tree seeds on behalf of these consumers, and they will receive their Give a Ghaf certificates electronically which allows them to track the growth of their seeds.
This collaborative initiative is in line with Bridgestone’s ‘E8 Commitment,’ which focuses on preserving the environment for future generations and supporting the realisation of a sustainable society. By participating in this program, you are not only helping to promote eco-consciousness, but you are also contributing to the conservation of the environment.
We are grateful to Bridgestone and Fasttrack Emarat for partnering with us in this important initiative. Together, we can make a positive impact and work towards a sustainable future for the UAE.
Why Plant Ghaf Trees?
Planting a tree is a powerful act that symbolizes new beginnings and hope for the future. Among the best trees to plant in harsh desert environments is the Ghaf, a drought-tolerant tree that remains green even in extreme weather conditions. By planting Ghaf trees, we can contribute to the survival of various animal and plant species.
The Ghaf is not only a natural treasure but also the national tree of the UAE, representing stability, peace, and unity within the community. It serves as a cultural symbol, uniting people of diverse backgrounds, nationalities, religions, and races.
After planting, the seedlings are nurtured in nurseries until they reach 30-50 cm in height and then returned to the community to be planted in homes, farms, parks, schools, and urban areas where natural shade and greenery are needed.
This initiative is a collaborative effort with municipalities, local companies, landowners, and passionate individuals to find permanent homes for Ghaf seedlings. By planting Ghaf trees, we also the UAE Government’s sustainability objectives. Join us in this important initiative to create a greener, more sustainable future for all.
Seeds are sprouting and pictures are pending! Hang tight while we cultivate the images for your viewing pleasure. Loading……