Ghaf Tree Planting Programme
- fostering environmental awareness, cultural heritage, education, and community engagement through appreciation/planting of the Ghaf and other indigenous species.
What is the Give a Ghaf tree planting programme?
In the early 1970s, the late Sheikh Zayed bin Sultan Al Nahyan, the founding father of the United Arab Emirates, embarked on a programme of “greening‟ the desert.
In 2010, Goumbook decided to follow the vision of the country’s Leadership and to raise awareness on the Living Desert and the multitude of species growing naturally in it such as the Ghaf tree, the UAE National Tree, also named the Union Tree by HH Sheikh Mohammed bin Rashid Al Maktoum.
The Give a Ghaf tree planting programme was officially launched in 2011 by Goumbook to raise public awareness about the Ghaf tree and its values, while encouraging people to plant indigenous trees and save water.
Cultural Significance
The Ghaf tree represents more than just flora; it embodies the UAE's heritage, resilience, and dedication to sustainability.
Environmental Importance
Planting Ghaf trees plays a crucial role in fostering a greener, more sustainable future by protecting biodiversity and combating desertification.
Community Engagement
Awareness is key—every individual can make a significant impact. By joining the "Give A Ghaf" program, you actively contribute to securing the environment for future generations.
Collaborative Action
The Ghaf tree represents more than just flora; it embodies the UAE's heritage, resilience, and dedication to sustainability.
20,000 seeds planted in 1 hour, a Guinness World Record
On August 2, 2018, over 100 participants came together at JA Resort & Hotel, to make history successfully breaking the Guinness World Record for the most seeds planted simultaneously in one hour. The event was part of the “Leave Your Mark” campaign, an ambitious sustainability initiative led by Procter & Gamble (P&G) and Carrefour UAE, in collaboration with Goumbook.
In one hour, the participants planted 20,000 seeds! This record-breaking moment was about more than numbers. It was a powerful, symbolic act in support of the Ghaf tree, the UAE’s national tree, which plays a critical ecological role in stabilising dunes, enriching the soil, and combating desertification.
Why Partner with Us?
Since launching the "Give a Ghaf" initiative in 2010, we’ve been dedicated to making environmental contributions accessible for everyone, from individuals to large organisations. With your support, we can further our efforts in environmental conservation, with a focus on preserving the culturally significant Ghaf tree and promoting sustainability in the UAE.
Whether you are a small business or a global enterprise, we place conservation and community engagement at the heart of our mission. Our adaptable and customised approaches ensure that your contributions help create a healthier environment, protect local biodiversity, and foster a lasting impact on our shared future.
How to get involved
Plant with us!
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