Save the Butts

Cigarette butts are the world’s most littered item. They are also one of the most toxic.

This category covers news and updates from Goumbook’s Save the Butts campaign. The campaign tackles cigarette butt pollution across the UAE. Posts cover clean-up events, corporate partnerships, recycling milestones, and circular economy solutions.

They decided to contribute to keep Jumeirah Public Beach clean, where tourists stop to take nice photos of the Burj Al Arab. With 12 highly…
During the Earth Month community cleanups, which were sponsored by Ocean Conservancy, we were amazed by the level of engagement people has when joining the…
A group of 17 volunteers cleaned Kite Beach from 3,500 cigarette butts. Their incredible commitment to protect the environment and the ideas they brought really…
Sessions and workshops are held in hotels and resorts over the weekend, which are also often clubbed with planning sessions and goal-setting activities. However, times…
As part of the Give & Gain program, ITP took part in an early morning beach cleanup. A dedicated group of volunteers collected 2,550 cigarette…
We are very proud of the 54 volunteers from Nord Anglia School, a group of Y12 students who collected 9,200 cigarette butts in 40 mins….
The United Nations Environment Programme (UNEP) and the Secretariat of the World Health Organization (WHO) Framework Convention on Tobacco Control have announced that both entities…
The annual drive themed ‘Supporting Local Environment Action to Make a World of Difference’ gathered more than 3,000 kilograms of waste, according to the authorities….
Do you know that the ocean, not the trees, generates more than half of the oxygen on Earth? According to scientists, the oceans’ contribution can…